News & Views

A little more conversation: Six new ways to win with conversation analytics

5 Mar 2020 | 4 min read

Digital Marketing

A little more conversation: Six new ways to win with conversation analytics

It’s been just over a year since we launched our Conversation Analytics suite, giving our clients a window into what’s really happening on their calls, at scale, without the need to...

Evolving the traditional agency model

26 Feb 2020 | 5 min read

Interviews

Evolving the traditional agency model

Kicking off our first 2020 “In Conversation With” interview, we’ve spoken to Jai Amin, Vice President of Paid Search for Jellyfish.

How can agencies say

25 Feb 2020 | 0 min read

Digital Marketing

How can agencies say "We know it all" in 3 simple steps?

Infinity's agency partnership program is your golden bullet to finally saying "I know it all" to your clients.

3 ways call intelligence closes more sales

23 Feb 2020 | 3 min read

Digital Marketing

3 ways call intelligence closes more sales

The phone is a powerful selling tool in a salesperson’s arsenal. Its ability to help create instant rapport between a seller and a prospect can tilt the sales scales in the right...

Three missed call benchmarks for online universities: Are you missing out?

20 Feb 2020 | 2 min read

Digital Marketing

Three missed call benchmarks for online universities: Are you missing out?

For a prospective student, calling up a potential university is a big step. It usually comes after deep chats about life goals, a long period of research, and a lot of personal...

Salesforce and call tracking for marketers

17 Feb 2020 | 3 min read

Digital Marketing

Salesforce and call tracking for marketers

When companies integrate their call tracking into Salesforce, it adds the final piece to their customer journey. Because, despite Salesforce hosting a wealth of digital customer data...

The needle movers: Three steps for PPC to drive bottom line impact with Infinity

13 Feb 2020 | 4 min read

PPC

The needle movers: Three steps for PPC to drive bottom line impact with Infinity

Do you really know what happens when someone clicks your PPC ad? Sure, they visit your site, but then what? Did they buy, leave, convert, or come back later? A lot of this can be...

How to retain your customers when their renewal approaches

4 Feb 2020 | 4 min read

Marketing

How to retain your customers when their renewal approaches

When you started your career, did you think you’d rely so much on meerkats and moustaches?

This is how you see which phone calls made you money

18 Dec 2019 | 3 min read

Digital Marketing

This is how you see which phone calls made you money

According to analysts at Google, omnichannel shoppers have a 30% proven higher lifetime value than those who shop using only one channel.1

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