News & views

Humans are behind all decisions: what this means for your marketing strategy

3 Jun 2022 | 3 min read

Interviews

Humans are behind all decisions: what this means for your marketing strategy

Recently, our VP of Marketing, Hannah Delaney, spent some time talking toPress Gazette’s Marketing Maestroabout how marketers can engage with customers to improve campaign...

Why Conversation Analytics is a critical piece of call centre software

3 Jun 2022 | 4 min read

Digital Marketing

Why Conversation Analytics is a critical piece of call centre software

In an increasingly connected world, customers have a variety of ways to get in touch. Contact forms, email, social media and even WhatsApp - you’d be forgiven for thinking that the...

Infinity becomes preferred partner of Automotive Transformation Group

3 Jun 2022 | 2 min read

News

Infinity becomes preferred partner of Automotive Transformation Group

Infinity, the leading call intelligence provider, has announced a new partnership with Automotive Transformation Group, a leading provider of automotive solutions. The alliance will...

4 Metrics That Are Guaranteed to Optimise Call Centre Performance

3 Jun 2022 | 4 min read

Marketing

4 Metrics That Are Guaranteed to Optimise Call Centre Performance

Imagine if you could gain focused insights into not just what you’re getting right for customers, but also into those make-or-break moments where your agents go above and beyond to...

Infinity Goes Beyond: Introducing Agent ID and Outbound visibility

3 Jun 2022 | 5 min read

News

Infinity Goes Beyond: Introducing Agent ID and Outbound visibility

Take this scenario: you’re a contact centre leader. You’ve got a large team of call agents. Say hi to Bob. He’s a sharp man, always coming off his calls punching the air. You chalk up...

How Call Monitoring Reports Can Improve Sales

9 Mar 2022 | 4 min read

Marketing

How Call Monitoring Reports Can Improve Sales

Volume of calls. Average handling time. Total sales. These are some of the ways call centres have traditionally measured success. But with technology on the market designed to make...

Why measuring phone calls should be integral to your marketing strategy

7 Mar 2022 | 4 min read

Digital Marketing

Why measuring phone calls should be integral to your marketing strategy

UK budgets for digital marketing tools are due to surge by an average of £30,800 this year, with 91% of UK marketers expecting to invest even more in Martech next year.

Facebook’s Conversion API – what marketers need to know

3 Mar 2022 | 4 min read

Digital Marketing

Facebook’s Conversion API – what marketers need to know

Accurately tracking and improving campaign performance is at the top of every marketer’s wish list. Every ‘event’ that happens online can be gold dust for marketers. The greater the...

How To Use Real-Time Call Monitoring to Optimise Call Centre Performance

2 Mar 2022 | 4 min read

Marketing

How To Use Real-Time Call Monitoring to Optimise Call Centre Performance

Your call centre receives hundreds, if not thousands, of calls each and every day. This means you have hundreds, if not thousands, opportunities a day to collect rich data and extract...

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