Insight & Impact episode 1: What the heck are call drivers?

By Matt McGillicuddy
30 Jan 2023

1 min read

Ready to take your customer intel to the next level in 2023?

We’re delighted to launch our Insight & Impact series, a brand-new series where we look at the wonderful work our dedicated Insights & Intelligence team are doing that has a real, positive impact on our customers’ businesses.

Hosted by Matt McGillicuddy, Head of Brand at Infinity, this snackable series is packed with tips and tricks to help you supercharge your call centre, boost your revenues, and enhance your understanding of the customer experiences you deliver.

In this first episode, Chris Browne, Head of Insight at Infinity delves into the details of what call drivers are, how to identify them, why they're important, and how to use this intel to streamline operations and deliver improved experiences all-round.

Best enjoyed with a cup of coffee and your favourite headphones. Have a listen to get the inside scoop on everything you need to know about call drivers!

Ready for some fast insights? Listen to the first episode below.

Want to learn more about how call drivers can transform your business? Start a conversation with us today to find out how you can start unlocking real audience insight at scale.