Articles by Alex Fassam

29 Nov 2018 | 5 min read

Marketing

4 ways marketers can creatively use customer reviews

Think back to how you made the decision to buy your latest online purchase?

25 Sep 2018 | 4 min read

Marketing

Tomorrows MarTech: The future’s bright, the future’s personal

Receiving a gift is a pleasant experience. Everyone loves a treat. But hand someone a personalised and specially crafted gift, you’ll be on the Christmas card list for years to come.

5 Sep 2018 | 4 min read

Digital Marketing

Is a chatbot your omnipresent employee?

During our childhood, many of us would spend all day with friends at school, get home, and then spend all night chatting again. Some would pick up the phone and twiddle the line...

2 Aug 2018 | 3 min read

Marketing

Hey Siri! How can I make voice search my brand’s best friend’?

Ask yourself this: