eBooks

26 Jul 2022 | 6 min read

Turning calls into conversions for marketers

A marketer’s role is to measure, improve and move your customers to purchase. Discover how you can use your calls to unlock insights to help you turn your customers into lifelong, loyal converts.

3 Dec 2020 | 8 min read

More Than Keywords: 15 Fast tips for more clickable PPC copy

Expert copywriter Dave Harland shares his tips on how to craft attention-grabbing copy

9 Aug 2018 | 9 min read

An introduction to marketing attribution

It's irresponsible for any modern marketer to be spending their budget without a clear attribution picture. Ensure you are not out of the loop with our comprehensive guide.

8 Aug 2018 | 6 min read

From Google Call Conversions to advanced call tracking

When a brand reaches a certain point, a basic solution simply won't do anymore. Discover how to identify when you're ready to upgrade.