What Smart Outcomes will do for you
Capture more
high-value
opportunities
Eliminate
wasted spend
Improve call
conversion rate
Reduce
cost-per-lead,
maximize ROAS
Get ‘Smart’ about
campaign optimisation
Feed your bidding tools the data they need to work at their best. Then sit back and watch the quality of leads in your pipeline shoot up.
Spend on results
Map calls with the right intent and outcome back to the keywords driving them, so you can focus spend on high-quality conversions.
Let AI do the heavy lifting
Once you tell Smart Outcomes what leads you want more of, its AI powers take care of the rest, giving you back valuable time.
Make an impact fast
Experience measurable improvements within 30 days, proving immediate value for your marketing investments.
Stay secure and compliant
Smart Outcomes is fully compliant with ISO27001 standards, ensuring your data is safe and secure.
300%
Uplift in sales
calls from PPC
63.8%
Lower cost-per-acquisition
32%
More revenue
per phone call
How it works
1
Identify calls with the intent and outcomes you care about most
2
Connecting quality leads to the activities that led to them
3
Integrate with your bidding tools
4
Automatically drive down CPL and maximize ROAS
optimize with AI
Capture insights immediately
Categorisation based on intent and outcome can happen as soon as Smart Outcomes is switched on
and configured.
See what works
See the intent behind your calls at a glance, understand which outcomes your activities are leading to, and drill down to get a view at a keyword level
Get fully integrated
Send data to your preferred tools instantly, removing the hassle of manual uploads
Optimize in real time
Smart Outcomes’ AI works in real-time so you
never miss a beat. Share data instantly and nip
waste in the bud
Make sure good intent leads to outcomes
See where intent isn’t being capitalized on so you can take action and make sure your quality leads aren’t going to waste
AI-Powered Call Summaries
As well as a full call transcript, get a summary of the key details from every call to make call listening a thing of the past
Search transcripts yourself
Access call transcriptions and search to find critical words or phrases across all calls instantly, making it easy to spot trends or pinpoint specific interactions.
The leading choice for brands and agencies across the world, we're rated 4.7 out of 5 stars on G2
Smart Outcomes FAQs
New to optimising with call data? Check out this FAQ to find answers to some of the most common questions we get asked about getting started.