News & Views

Best practices for building a perfect landing page for SEO and PPC

25 Mar 2019 | 5 min read

PPC

Best practices for building a perfect landing page for SEO and PPC

2019 is set to be the first year where over half of the world’s population accesses the Internet.1 With trillions of searches taking place every year, the value of investing in SEO...

PPC and Call Tracking : How can you increase results and lower costs?

20 Mar 2019 | 5 min read

PPC

PPC and Call Tracking : How can you increase results and lower costs?

When it comes to PPC marketing, knowing what is and isn’t driving sales for your business is vital.

The state of phone calls in the property market

24 Jan 2019 | 3 min read

PPC

The state of phone calls in the property market

The phone call is one of the most vital steps in the buyer journey for property. It signifies a potential end to the research phase, and a committed step towards selecting somewhere to...

PPC Marketing to the over 50s

22 Jan 2019 | 5 min read

News

PPC Marketing to the over 50s

No business wants to miss out on a substantial, often untapped revenue source. Yet for those ignoring the over 50s in a breathless chase to capture the millennial zeitgeist, it’s an...

How to be customer obsessed using emotional intelligence

22 Jan 2019 | 3 min read

Marketing

How to be customer obsessed using emotional intelligence

Customer obsession is defined, simply, by being obsessed with customers’ experience with your brand. Not to be confused with the other obsession of turning up outside their house,...

What can call tracking solve for agencies?

21 Jan 2019 | 6 min read

Marketing

What can call tracking solve for agencies?

This is a guest post provided by our partners at Peaky Digital.

4 ways first time buyers want you to market to them

8 Jan 2019 | 5 min read

Marketing

4 ways first time buyers want you to market to them

In 2018, first-time buyers accounted for more than half of the property market. This demographic’s age is largely associated with the magic “M” word to marketers. Millennials have...

What to do when your insurance customers go offline? [VIDEO]

14 Dec 2018 | 1 min read

Marketing

What to do when your insurance customers go offline? [VIDEO]

One moment a customer can be browsing a particular insurance plan offering on your site, and the next they’re dialling your contact centre to make a purchase. If customers can’t find...

How can energy companies reduce their call waiting times?

13 Dec 2018 | 2 min read

News

How can energy companies reduce their call waiting times?

"Your call is important to us. Please remain on the line until an agent is available to take your call. We will be with you momentarily."

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