News & Views

20 Feb 2020 | 2 min read

Digital Marketing

Three missed call benchmarks for online universities: Are you missing out?

For a prospective student, calling up a potential university is a big step. It usually comes after deep chats about life goals, a long period of research, and a lot of personal...

17 Feb 2020 | 3 min read

Digital Marketing

Salesforce and call tracking for marketers

When companies integrate their call tracking into Salesforce, it adds the final piece to their customer journey. Because, despite Salesforce hosting a wealth of digital customer data...

13 Feb 2020 | 4 min read

PPC

The needle movers: Three steps for PPC to drive bottom line impact with Infinity

Do you really know what happens when someone clicks your PPC ad? Sure, they visit your site, but then what? Did they buy, leave, convert, or come back later? A lot of this can be...

4 Feb 2020 | 4 min read

Marketing

How to retain your customers when their renewal approaches

When you started your career, did you think you’d rely so much on meerkats and moustaches?

18 Dec 2019 | 3 min read

Digital Marketing

This is how you see which phone calls made you money

According to analysts at Google, omnichannel shoppers have a 30% proven higher lifetime value than those who shop using only one channel.1

15 Dec 2019 | 8 min read

Digital Marketing

How Mobile Banking is Redefining The Customer Relationship

This blog is a guest post by our partners at RingCentral.

6 Dec 2019 | 3 min read

Digital Marketing

Here’s what small businesses need to know about phone calls

Running a small business can seem like juggling multiple balls, whilst standing on a tight-rope.

4 Dec 2019 | 3 min read

Marketing

The phone call reigns supreme, these 10 stats prove it

Call us biased, but we can’t help but revel in the enormous power that phone calls unleash upon businesses.

3 Dec 2019 | 4 min read

Digital Marketing

How much do robocalls cost your business?

According to a YouMail Robocall Index survey, nearly 48 billion robocalls were made in 2018. These are defined as alerts and reminders, overdue payments, telemarketing, and scams1.